Effortless Elegance for Real Women

Beautiful , thoughtful clothing for busy women who do it all . Hand block printed. Ethically made in India. Shipped from the UK, delivere worldwide.

Real Clothes for Real Life

Hi, I’m Rachel — mum of three, lover of joyful prints, and founder of this little dream. Alarnah Katelyn was born from a big life shift, a deep loss, and the decision to finally stop waiting for the “perfect ” time. Created in memory of my dad, inspired by my children , and fuelled by a passion for slow, meaningful fashion . We make clothes for woman who do it all—designed to move with you from the school run to the coffee shop to work to evenings out. Every piece is ethically hand block printed in India, and then shipped with care from the UK — whether you live in London or Los Angeles, we’ve got you covered. 

Why You’ll Love It

Unique hand block prints

artisan-made, never mass-produced

Effortless style

because less really is more

Comfort + class

breathable, moveable, and oh-so-wearable

Sustainably made in small batches

flattering, easy pieces that go with your real life

Worldwide shipping

artisan-made, never mass-produced

Join the Alarnah Katelyn Circle

We’re keeping it small and special—our first collection will be limited. Sign up now for

    ✨ 10% off your first order ✨ Early bird access before we go live ✨ Behind-the-scenes sneak peeks & stories ✨ Tips, inspiration, and real style from women like you

From Me to You

This isn’t just fashion—it ’s a love letter to all the women who are juggling
a million things but still want to feel like themselves. Style should lift you
up, not slow you down

Giving Back

A portion of every sale goes to Rowcroft Hospice in Devon , who cared for my dad and Nana with the deepest compassion.

Shipping Info

We ship all orders from the UK and deliver worldwide—so whether you're in Bristol , Berlin or Brisbane, we’ll get your beautiful pieces to you quickly and reliably.